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CHERRY MX RGB NATURE WHITE
New linear switch option for mechanical performance keyboards
Auerbach, November 10th, 2016 — CHERRY, the market leader and expert in mechanical keyboard switches, is introducing a new linear switch with the MX RGB NATURE WHITE, positioned in between the MX BLACK and MX RED with a defined force of 55 grams. The world’s leading, uniquely precise Gold Crosspoint technology offers maximum performance and maximum durability. This new switch offers a special transparent casing optimized for uniform illumination and allows a high luminosity of all 16,7 million colours of the RGB spectrum.
With the MX RGB NATURE WHITE, CHERRY presents a further linear switch without a noticeable pressure point. The switch has a defined trigger force of approximately 55 grams. That positions this new switch in between the MX BLACK and MX RED. Both these very successful switch variants have gained traction in the gaming community, among others, and can be found on many award-winning keyboards from CHERRY's partners. With the MX RGB NATURE WHITE, the Auerbach-based company adds another alternative to its over 30-year-old MX portfolio.
Like all CHERRY switches, the MX RGB NATURE WHITE utilises the original Gold Crosspoint technology. This guarantees a constant and lossless input of over 50 million keystrokes. Together with a short bounce time of typically less than one millisecond, this does not only allow precise and lightning-fast entries, but it also assures durability of the switches.
To ensure a uniform illumination of the switch on the keyboard, CHERRY relies on its proven, transparent casing, used for all RGB models. The integrated lens and large scattering surface are optimized for use with an RGB or single colour SMD LEDs. This combination ensures a high luminosity of all 16,7 million colours of the RGB spectrum.
In naming the new switch, CHERRY has consciously opted for the complex designation “MX RGB NATURE WHITE”, to further push its linear and natural-looking properties to the foreground. This avoids confusion with the tactile MX WHITE, which is now discontinued from the CHERRY portfolio.
Ducky has secured this brand-new switch as launch partner: the Taiwanese peripheral specialist will install this MX RGB NATURE WHITE in its Shine-5 keyboard, thus enabling this attractive gaming keyboard with CHERRY’s latest technology.
CHERRY develops and produces computer input devices and components for industrial and home applications. CHERRY is a registered trademark of ZF Friedrichshafen AG.
ZF is a global technology leader in driveline and chassis technology with 113 production companies in 26 countries. With approximately 71,400 employees, ZF has posted sales of €18,4 billion in 2014. In order to continue to be successful with innovative products, ZF annually invests about five percent of sales (2014: €891 million) in research and development. In the ranking of automotive suppliers ZF is among the ten largest companies in the world.
ZF Friedrichshafen AG, Electronic Systems
Cherrystrasse, 91275 Auerbach/OPf., Deutschland
Telefon: +49 9643 18-0, E-Mail: email@example.com
vertreten durch den Vorstand
Dr. Stefan Sommer (Vorsitzender/CEO), Dr. Konstantin Sauer, Jürgen Holeksa, Michael Hankel, Wilhelm Rehm, Rolf Lutz, Dr. Franz Kleiner, Peter Lake
Handelsregister beim Amtsgericht Ulm, HRB 630206
Umsatzsteueridentifikationsnummer: DE 145 374 190