Best In Class: visit CHERRY at the CES 2016

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Best In Class: visit CHERRY at the CES 2016


Auerbach, December 8th, 2015 — CHERRY, the specialist in computer input peripherals, will be featured at the CES in Las Vegas from January 6th - 9th. The manufacturer will present the highlights of its current portfolio. CHERRY will also take this opportunity to expand its presence in the US market with a Reseller Care program. CHERRY will be available for personal meetings at the exhibition if you wish to learn more about their upcoming plans and developments.

CHERRY at the CES 2016

As usual, CHERRY will kick off the new year with the 2016 Consumer Electronics Show in Las Vegas, in Hall 4 / Booth 35482. The focus will be on their new Professional Office products that were introduced in the second half of this year, building on the success that CHERRY achieved at the CES 2015 with their MX Board 6.0. Of course, CHERRY will exhibit further product highlights and the latest models. This includes the entire MX-series, with which the quality manufacturer was able to establish its presence and visibility in the US market.

Expanding the office line-up in the US

As the market leader for cabled keyboards in the German B2B sector*, CHERRY actively strives to drive its successful and high-quality Professional Office products to other markets. CES is the perfect platform for the company from Auerbach to expand into the US market, building on the success of its MX-products in this region. CHERRY will support sales with its “Reseller Care Program”, which provides partners with the best support possible in order to optimally serve end users and business partners alike.

Meet CHERRY at the exhibition

Arrange an appointment with CHERRY at the CES 2016 and visit Booth 35482, in Hall 4. Michael Schmid and Tanja Knahn are available for personal meetings from January 6th until January 9th. To make an appointment, please contact technikPR. Contact details can be found at the end of this press release.

*according to current GfK data

Press contact

Aaron Licht

Phone: +49 40 210 91 16 11
Cell: +49 176 19 03 19 82


Michael Schmid

Phone: +49 (0) 9643 18-1424
Cell: +49 (0) 171 / 30 87 023


CHERRY develops and produces computer input devices and components for industrial and home applications. CHERRY is a registered trademark of ZF Friedrichshafen AG.

ZF is a global technology leader in driveline and chassis technology with 113 production companies in 26 countries. With approximately 71,400 employees, ZF has posted sales of €18,4 billion in 2014. In order to continue to be successful with innovative products, ZF annually invests about five percent of sales (2014: €891 million) in research and development. In the ranking of automotive suppliers ZF is among the ten largest companies in the world.

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ZF Friedrichshafen AG, Electronic Systems
Cherrystrasse, 91275 Auerbach/OPf., Deutschland
Telefon: +49 9643 18-0, E-Mail:

vertreten durch den Vorstand
Dr. Stefan Sommer (Vorsitzender/CEO), Dr. Konstantin Sauer, Jürgen Holeksa, Michael Hankel, Wilhelm Rehm, Rolf Lutz, Dr. Franz Kleiner, Peter Lake

Handelsregister beim Amtsgericht Ulm, HRB 630206
Umsatzsteueridentifikationsnummer: DE 145 374 190
D.U.N.S.: 34-212-4185