Alphacool joins forces with technikPR to expand press relations

Hamburg, 28 November 2018 - As of December 2018, technikPR, the most technical PR agency in Europe, has been appointed by Alphacool, the German specialist for PC water cooling, to handle press relations and social media analysis in the DACH, France, and UK regions.

Alphacool offers the world's largest portfolio of water cooling solutions for the PC. The products are developed in-house to guarantee maximum efficiency, the highest quality, exemplary performance, and first-class design. The Alphacool range covers all areas of liquid cooling: from radiators to cooling blocks and from connectors to accessories and tools. To consolidate and expand brand awareness, Alphacool will entrust its public relations work and analysis of the company's own social media channels to technikPR.

„We are excited to work together with technikPR. Its team has convinced us with its strong technical know-how and many years of experience. The agency has made a name for itself in this industry and has a unique working relationship with the press. We're looking forward to this cooperation,“ says Eduard Peters, Marketing & PR Manager at Alphacool.

technikPR also welcomes their new customer: „Alphacool offers so many exciting products and solutions that will open up numerous opportunities for cooperation. We are already working on the first projects and are looking forward to a common future,“ says Friedrich Stiemer, PR and Social Media Manager at technikPR.

Alphacool

Alphacool was founded in 2003 in Braunschweig, Germany. The aim was to develop and market high-quality water cooling products. In the same year, Alphacool released the best CPU cooler to date called Alpha 1, which led to the breakthrough of the company. Since 2010, the manufacturer has been trading under the name Alphacool International GmbH, which is a wholly owned subsidiary of Aquatuning GmbH. Product development continues to take place from Braunschweig with a total of over 80 employees. Alphacool now offers the world's largest portfolio of water cooling products - not only for the end consumer but also on a large scale for the industry. Alphacool's products always combine maximum efficiency, highest quality and exemplary performance in a first-class design.

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About technikPR

As industry insiders with years of experience, we know exactly what the press wants and needs to work effectively and efficiently. technikPR is the most technical PR agency worldwide. All of our staff are former editors, industry insiders, marketing professionals, digital natives and gamers, who know exactly how to deal with professional technology writers and influencers - working together as equals - with the same knowledge of the science and principals behind each new innovation. Rather than simply passing every request through to the client, we work hard to understand your organization and products so that we are able to deal with press queries and assist you with product development. This approach has already attracted some of the world’s top technology companies and is something that we are very proud of.